New Website

We launched our new website last week. Check it out with the link on the right if you've not seen it. It was a funny ol' moment doing the upgrade and it came with considerable debate amongst Heike and I. The previous Mk1 website was my own baby but to be frank was a bit of a messy child, hand cobbled together on a 'learn what you need' basis, simple, rough and ready,  yet I did love it. I found it quite direct, simple and honest (but hey that's me all over ;-)

As we now proceed to a more sophisticated site with much more information and professionalism, is there something lost? It's a big question for us just because of what we have made in our film, something we think of as a very personal film, a hand crafted article and with a style and feel all of its own. It's very well made but never glossy or formulaic. Yet as businesses we have to try and instill confidence in the customer, but do we actually lose something of the 'personal touch' in the process? It's a funny old world is it not, we are quite determined to hold onto our film craft niche, yet need to earn a living and so put the right message across. Dear, dear, these modern times are all a bit to sophisticated. Can't I just go camping and fishing in the mountains, please!